Key Account Manager – Germany

About the role: Own Laifen's retail channel in Germany — open new accounts, run key accounts, and be accountable for channel sales growth.

Responsibilities

• Channel Development: Identify and onboard new German retail partners, negotiate and close commercial agreements.
• Key Account Management: Manage existing key accounts — assortment, shelving/POS, promotions and annual negotiations.
• Sales Growth: Own channel sell-in / sell-out and hit sales targets for stable, sustainable growth.
• Customer Management: Maintain senior-level customer relationships, monitor payment and inventory health, and feed competitive insights back to HQ.

Requirements

• Based in Germany, fluent in German and English.
• 3–5 years of B2B sales / KAM experience in Germany, ideally in SDA (small domestic appliances) or Beauty / personal care.
• Background at leading consumer electronics or personal care brands is a strong plus; existing German retail buyer contacts a plus.
• Results-driven, strong negotiation and communication skills; willing to travel across Germany.