Witan Search

Our client is an established international manufacturer and supplier of high-quality automotive and industrial lubricants, operating across more than 80 markets worldwide. With a strong global presence and a commitment to innovation, product quality and technical excellence, the company provides advanced lubrication solutions to customers across a range of industries.

The Role

We are looking for a commercially driven Sales Representative to develop sales and stimulate demand for our products within the Agriculture & Heavy Vehicle sectors across North East Germany.

Working closely with the sales management team, you will be responsible for managing customer relationships, identifying new business opportunities and achieving agreed sales targets. This role requires a proactive approach to territory management, strong communication skills and the ability to understand customer needs and present effective product solutions.

Key Responsibilities

• Develop sales and increase demand for the company's products among existing and prospective customers within the assigned territory.
• Plan and manage daily sales activities, including customer visits and the achievement of agreed sales objectives.
• Develop an effective territory sales plan in collaboration with the sales manager.
• Identify new business opportunities and expand market share using market research, customer information and industry resources.
• Understand customer requirements and develop compelling commercial arguments to demonstrate product value.
• Organise product demonstrations and advise customers on product applications, promotional materials and solutions.
• Represent the company at trade shows, industry events and other promotional activities.
• Monitor market trends, competitor activity and industry developments, sharing relevant insights with management.
• Maintain accurate customer visit reports and provide regular updates on sales performance and market activity.
• Participate in sales meetings to stay informed about targets, promotional campaigns, new products and customer feedback.
• Support the recovery of outstanding commercial opportunities and contribute to achieving overall sales objectives.

Requirements

• High school diploma or equivalent.
• At least 3–6 years of sales experience.
• Proven experience in sales, business development or a related commercial field.
• Fluency in German and a good command of English are essential.
• Strong commercial awareness and a results-oriented mindset.
• Excellent communication, negotiation and relationship-building skills.
• Ability to plan and organise work independently while collaborating effectively with the wider sales team.
• Willingness to undertake product and commercial training to maintain technical knowledge and strengthen sales capabilities.

What We Offer

• Stable employment with an established international organisation.
• An attractive salary package with an additional annual bonus.
• A strong commitment to workplace safety.
• A friendly, supportive and collaborative working environment.
• Ongoing product training and opportunities to develop commercial skills.